Certification and infrastructure are essential to cater to Muslim-targeting businesses

halal certification

Certification plays an important role in ensuring compliance to Islamic law and in assuring consumers of the reliability of halal products. The enforcement of Islamic jurisprudence providing businesses with clear guidelines and support greatly eases the process of halal certification. Developed infrastructure and standardized certifying processes run by The Khalal Industry Association of Kazakhstan (AKHIK) have already started to boost Kazakhstan’s recognition in the CIS halal network.

The multiple country-specific laws and certifying bodies, however, pose a challenge to multinational companies that wish to expand into the niche Muslim consumer base. With different certifying bodies and processes across various countries, MNCs have to comply with varying sets of rules, and in some countries, the guidelines are still unclear. Global halal certification bodies such as Jakim in Malaysia and ESMA in UAE simplify the trade of halal products worldwide. The presence of global hubs results in a smoother production chain, where the whole halal supply chain is transparent and standardized. Other parts of the production chain in the global halal industry like logistics and transport are also certified.

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